Why Leaders Need to Beware of the Silo Effect
Business Confidential Now with Hanna Hasl-Kelchner
When departments within a company are walled off from one another—the silo effect—profitability and scalability suffer. In this podcast, Airhouse Co-Founder and CRO Sarah Siwak explains why the silo effect should not be viewed as an inevitable consequence of growth—and the steps leaders can take to avoid it.
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Host: Hanna Hasl-Kelchner
Hanna Hasl-Kelchner is the founder of Business M.O. and the Legal Leverage Academy. She’s been a trusted advisor for more than 35 years, helping influential business leaders and decision makers ranging from start-ups to the S&P 500 to the White House.
Guest: Sarah Siwak
Sarah Siwak is proof that staying in one lane is rarely the best option. A Co-Founder and the CRO of Airhouse, Sarah obtained her B.A. in Russian before stepping into a marketing and web production role at an early-stage tech startup in Tokyo. Armed with a newfound love for both marketing and tech, Sarah went on to lead marketing initiatives for several large, innovative players in the industry like Zenefits, Heap, and Shyp. Now, Sarah is applying lessons learned from her less-than-traditional path to power logistics solutions for emerging direct-to-consumer e-commerce brands at Airhouse.
